Apple would negotiate a multi-access devices to iTunes

Apple is negotiating with major record labels to allow iTunes customers to access with more flexibility in their music.Apple is currently in discussions with record labels Universal Music, Sony Music Entertainment, Warner Music and EMI to allow iTunes customers to access more flexible and more terminals to the music they have purchased, said Bloomberg . A deal could be announced mid-year, the agency said.

Apple as the record companies are seeking in effect to maintain demand for downloading music, in a context where the popularity of streaming music services like Pandora, usable on all devices is growing. If this deal goes ahead, iTunes customers should have a permanent backup purchased music to where their originals are damaged or lost. It would also be possible to download the iPad, iPod and iPhone connected to the same iTunes account. One step closer to universal access to content stored on the Internet.